Google Integrates Prediction Markets into Finance Platform
Google has taken a significant step toward mainstreaming prediction markets by integrating real-time data from Polymarket and Kalshi into its Google Finance platform. The move transforms Google Search into a dynamic forecasting tool, offering users access to crowd-sourced probabilities for future events alongside traditional financial data.
The integration positions Google Finance as a next-generation decision-making resource, blending AI-driven insights with collective market wisdom. Sentiment tracking features now allow investors to monitor how prediction market odds evolve over time—a potentially valuable indicator for crypto and traditional asset trading.
This development follows Google's broader push into AI-powered financial tools, including its DEEP Search technology and earnings trackers. The company plans international expansion of these features, with India slated as the first market outside the initial rollout.